Prof. Dr. Zuhal Baltaş and Prof. Dr. Acar Baltaş are the pioneers who first perceived the needs, in terms of intra and interpersonal  relationsof people take part in the Turkish business world. They have developed original solutions, oriented towards these needs based on the contemporary findings of behavioral and social sciences, and stemming from Turkish cultural values. They aimed to augment quality and efficiency in the business life through transformational seminars which first began at Cerrahpaşa Medical Faculty during the1980s. They have set up their own training and  consultingcompany in order to reach larger audiences.

Prof. Dr. Acar Baltaş, besides the training he has been giving for many years, acts as a  consultant for various companies. As an effective keynote speaker, he gives lectures at many public and private institutions all over the country on subjects such as “Business life in the 21.Century”, “Coping with Change”, “Teamwork”, “Leadership”, “Emotional Intelligence” and “Engagement from the Heart”.

Prof. Dr. Zuhal Baltaş, gives seminars on the subjects of personal efficiency, coping with stress, relationship management, verbal and nonverbal communication, and undertakes executive coaching, institutional consultancy, and administers human resources and performance management projects while  continuing with her academic studies in the field of health psychology.

Prof. Dr Acar Baltaş and Prof. Dr. Zuhal Baltaş have undertaken the mission of creating an awareness and building a widespread will for personal development in the public with the many books and articles they have written. For quarter of a century they made  a vast contribution to human resources and set high standards for several generations of trainers in the country.